12 Thoughts #6
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12 Thoughts #6

On Brand updates, The Taylor Swift Effect, fall shows, and “fancy ramen.”

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Planning A Branding Photoshoot In A Studio
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Planning A Branding Photoshoot In A Studio

One of the most important pieces of branding is imagery. Anytime you can put a face to your brand, we always recommend it. Faces are easy to recognize and are key in building brand trust and brand recognition. This is why we recommend investing in a branding photoshoot.

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12 Thoughts #5
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12 Thoughts #5

12 Random Thoughts by On Brand co-founder, Samantha Smith.

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Three Beauty Brands That Are “That” Brand In Their Industry
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Three Beauty Brands That Are “That” Brand In Their Industry

The key to becoming “That” brand? Storytelling and community. By coming up with relatable stories, providing educational resources, and integrating themselves as part of the user’s daily routine, these brands have generated a loyal following that keeps their fans coming back!

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The Different Types of Logos
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The Different Types of Logos

A logo becomes more than just a symbol when backed by strategy—it becomes a powerful catalyst that captures the essence of your brand, ignites recognition, and establishes a lasting connection with your audience.

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12 Thoughts #1
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12 Thoughts #1

Starting a new series… sharing 12 Random Thoughts!

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Rahma Scott Branding
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Rahma Scott Branding

Rahma Scott’s branding is one of the first branding design projects we did…

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West Loop Chicago
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West Loop Chicago

Three restaurants in West Loop Chicago with delicious food and killer branding…

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The Three-Click Rule
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The Three-Click Rule

Identifying what your specific user journey is will help conversion and understand what their needs are.

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